The world of fashion is constantly evolving, with new trends and designers emerging every season. However, there are some names that have stood the test of time and continue to inspire and influence the industry. One such name is Schiaparelli, the iconic couture house founded by the legendary Elsa Schiaparelli in the early 20th century. After years of being dormant, the brand has been revived by an Italian businessman, along with the renowned shoemaker Roger Vivier. This revival has brought a new wave of excitement and creativity to the fashion world, and has cemented the legacy of these two iconic names.
The man behind this revival is Diego Della Valle, the chairman and CEO of the Italian luxury goods company, Tod’s. Della Valle has always been a lover of fashion and has a keen eye for spotting potential in brands. When he acquired Schiaparelli in 2006, the brand had been dormant for over 50 years. But Della Valle saw the potential in reviving this iconic name and bringing it back to its former glory.
Under Della Valle’s leadership, Schiaparelli has once again become a force to be reckoned with in the fashion world. The brand’s first collection after its revival was showcased in 2013, and it was met with critical acclaim. The collection paid homage to the brand’s founder, Elsa Schiaparelli, and her signature style of bold colors, surrealism, and avant-garde designs. It was a perfect blend of the brand’s heritage and modern sensibilities, and it captured the attention of the fashion industry.
One of the key elements of Schiaparelli’s revival has been the collaboration with Roger Vivier, the iconic French shoemaker. Vivier is known for his innovative and luxurious designs, and his shoes have been worn by some of the most influential women in history, including Queen Elizabeth II and Catherine Deneuve. The partnership between Schiaparelli and Vivier has been a match made in fashion heaven, with both brands sharing a passion for creativity and craftsmanship.
The collaboration between Schiaparelli and Vivier has resulted in some truly stunning collections. The shoes created by Vivier for Schiaparelli are a perfect complement to the brand’s couture designs. They are bold, elegant, and exude a sense of luxury that is synonymous with both brands. The shoes have become a must-have for fashionistas and have been seen on the feet of celebrities and fashion icons alike.
The revival of Schiaparelli and the collaboration with Roger Vivier have not only brought new life to the brand but have also created job opportunities and boosted the economy. The brand’s atelier in Paris has been revived, and skilled artisans have been employed to create the intricate and exquisite designs that Schiaparelli is known for. This has not only preserved the brand’s heritage but has also contributed to the growth of the fashion industry.
The revival of Schiaparelli and the collaboration with Roger Vivier have also brought a new level of creativity and innovation to the fashion world. The collections created by the two brands have been nothing short of spectacular, with each piece telling a unique story. The use of bold colors, intricate details, and unexpected elements has set Schiaparelli apart from other couture houses, and has solidified its position as a leader in the industry.
The success of Schiaparelli’s revival can also be attributed to the brand’s ability to adapt to the changing times. While staying true to its heritage, the brand has also embraced modern technology and social media to reach a wider audience. This has allowed Schiaparelli to connect with a younger generation of fashion lovers and has made the brand more accessible to a global audience.
In conclusion, the revival of Schiaparelli and the collaboration with Roger Vivier have been a game-changer for the fashion industry. It has brought back an iconic name and has given it a new lease of life. The brand’s success is a testament to the vision and dedication of Diego Della Valle, who saw the potential in reviving this legendary couture house. With each collection, Schiaparelli and Roger Vivier continue to push the boundaries of fashion and inspire the world with their creativity and craftsmanship. The future looks bright for these two iconic names, and we can’t wait to see what they have in store for us next.
