Bharti Airtel, one of India’s leading telecommunications service providers, has recently announced a strategic partnership with Apple. This partnership aims to provide Airtel’s home Wi-Fi and postpaid users with access to Apple TV+, the tech giant’s popular streaming service. This move is set to revolutionize the way Indian consumers access and enjoy digital content.
As part of this collaboration, Airtel Xstream Fiber users and postpaid mobile users can now access the entire content library of Apple TV+ by opting for plans starting at just Rs. 999. This means that Airtel customers can now enjoy a wide range of original shows, movies, and documentaries available on Apple TV+ at no additional cost.
The announcement of this partnership comes at a time when the demand for digital content has skyrocketed, especially with the ongoing pandemic. With people spending more time at home, the need for quality entertainment has increased, and Airtel’s partnership with Apple is a step towards fulfilling this demand.
Speaking about the partnership, Adarsh Nair, Chief Product Officer at Bharti Airtel, said, “We are delighted to partner with Apple to bring Apple TV+ to our customers. This collaboration is in line with our commitment to offer the best digital entertainment experience to our customers. With the growing popularity of streaming services, we are constantly looking for ways to enhance our offerings and provide our customers with the best-in-class content.”
Apple TV+ has gained immense popularity since its launch in India in November 2019. The streaming service boasts of a vast library of award-winning and critically acclaimed shows such as “The Morning Show,” “Ted Lasso,” and “For All Mankind.” With Airtel’s partnership, these shows, along with many others, will now be available to Airtel customers, giving them access to top-quality entertainment.
This collaboration also highlights Airtel’s commitment to providing its customers with a seamless digital experience. With the increasing demand for streaming services, Airtel has been continuously expanding its content offerings to cater to the evolving needs of its customers. The telecom service provider has previously partnered with other streaming platforms such as Netflix, Amazon Prime Video, and ZEE5 to provide a diverse range of content to its customers.
Apple TV+ is known for its high-quality content and has received rave reviews from audiences worldwide. With Airtel’s partnership, Indian consumers can now access this premium content at no additional cost, making it a win-win situation for both Airtel and its customers.
Moreover, Airtel’s home Wi-Fi and postpaid users can also enjoy the added convenience of accessing Apple TV+ on multiple devices, including smartphones, tablets, and smart TVs. This means that Airtel customers can now binge-watch their favorite shows from Apple TV+ anytime and anywhere, without any interruptions.
In conclusion, Bharti Airtel’s partnership with Apple to provide access to Apple TV+ to its home Wi-Fi and postpaid users is a significant step towards enhancing the digital entertainment experience for Indian consumers. With this collaboration, Airtel has once again proved its commitment to providing its customers with the best-in-class services and content. So, if you are an Airtel customer, get ready to enjoy an extensive library of high-quality content from Apple TV+ without burning a hole in your pocket.
