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From the Archive: Fashion on the Slopes: 1970s Aprés Ski Style in WWD

The 1970s was a decade of change and innovation in the world of fashion. From disco-inspired outfits to bell-bottom pants, this era was all about pushing boundaries and embracing new styles. But one fashion trend that truly took center stage during this time was the stylish aprés-ski fashion in leisure winter sports.

Aprés-ski, a French term meaning “after skiing”, refers to the social activities and entertainment that take place after a day of skiing. It’s a time for skiers to relax, unwind and socialize with friends and family. And what better way to do so than to dress in fashionable and stylish outfits?

During the 1970s, skiing became a popular leisure activity, especially among the wealthy. With the rise of ski resorts and luxury hotels in the Alps and other snowy destinations, skiing became a glamorous and fashionable sport. As a result, the fashion industry saw an opportunity and began to create stylish and chic outfits specifically for aprés-ski activities.

One of the most iconic pieces of aprés-ski fashion was the ski suit. These one-piece suits were made of waterproof material and came in a variety of bold and vibrant colors. They were not only functional but also made a statement on the slopes. Many ski suits were accessorized with fur trims, adding a touch of luxury to this sporty attire.

Apart from ski suits, chunky knit sweaters, turtlenecks, and cable-knit cardigans were also popular choices for aprés-ski fashion. These cozy and warm knits were perfect for keeping skiers warm after a day on the slopes. They were often paired with slim-fitting pants or jeans, creating a stylish yet comfortable look.

Accessories were also an essential part of aprés-ski fashion in the 1970s. Fur hats, headbands, and earmuffs were popular choices for keeping skiers’ heads warm. Sunglasses, especially the oversized and round-shaped ones, were a must-have for the fashion-conscious skiers. And of course, no ski outfit was complete without a pair of stylish boots. Furry boots, moon boots, and ski boots with a wedge heel were all the rage during this time.

But it wasn’t just about the clothing and accessories; hairstyles also played a significant role in aprés-ski fashion. Women often styled their hair in bouncy and voluminous curls, reminiscent of the disco era. Men, on the other hand, opted for longer hair with shaggy or feathered cuts, giving off a rugged and effortless look.

The impact of aprés-ski fashion wasn’t limited to just the slopes. It also influenced the fashion industry and popular culture. Ski-inspired looks were seen on runways and in fashion magazines, and celebrities were often spotted sporting aprés-ski outfits in their leisure time. The iconic movie “Clueless” even featured a ski trip scene with the characters dressed in fashionable ski attire, further cementing the influence of aprés-ski fashion in popular culture.

Today, aprés-ski fashion has evolved and adapted to modern trends, but its roots can still be traced back to the 1970s. Ski resorts now offer a variety of activities and events for skiers to enjoy after a day on the slopes, making aprés-ski more popular than ever. And while the fashion may have changed, the essence of aprés-ski remains the same – a time to relax, unwind, and look stylish while doing so.

In conclusion, the 1970s was a decade that truly embraced and celebrated aprés-ski fashion. It was a time when skiing wasn’t just a sport, but a lifestyle, and fashion played a significant role in that lifestyle. The stylish and glamorous aprés-ski outfits of this era have left a lasting impact on fashion and continue to be a source of inspiration today. So, the next time you hit the slopes, don’t forget to add a touch of 1970s aprés-ski fashion to your outfit, and you’ll be sure to turn heads both on and off the slopes.