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Disney Consumer Products Hires Nike Exec to Head Global Marketing

Ron Faris, a name that has become synonymous with the sports brand Nike, has recently announced his departure after spending nine successful years with the company. During his time at Nike, Faris held various positions, including the general manager of Nike Virtual Studios and its innovative .Swoosh platform. His contributions have been invaluable to the brand, and his departure has left a void that will be hard to fill.

Faris joined Nike in 2011 as the general manager of Nike Digital Sport, where he was responsible for the development and launch of the Nike+ FuelBand. This revolutionary product was the first of its kind, combining technology and fitness to create a new way for people to track their daily activity. Under Faris’ leadership, the Nike+ FuelBand became a global sensation, with millions of users around the world.

In 2014, Faris was promoted to the role of general manager of Nike Virtual Studios, where he continued to push the boundaries of innovation. He oversaw the development of the Nike+ Training Club app, which provided users with personalized workouts and training plans. The app was a huge success, with millions of downloads and positive reviews from users.

But perhaps Faris’ most significant contribution to Nike was the creation of the .Swoosh platform. This platform was designed to connect Nike’s digital products and services, providing a seamless experience for consumers. Faris’ vision and leadership were crucial in bringing this platform to life, and it has since become an integral part of Nike’s digital strategy.

Under Faris’ guidance, Nike has become a leader in the digital space, constantly pushing the boundaries and setting new standards for the industry. His passion for innovation and his ability to think outside the box have been instrumental in the brand’s success.

Faris’ departure has come as a surprise to many, but he leaves behind a legacy that will continue to inspire and motivate the team at Nike. His dedication and hard work have set a high bar for future leaders, and his contributions will be remembered for years to come.

In a statement, Faris expressed his gratitude for his time at Nike and his excitement for the future. He said, “I am incredibly grateful for the opportunities I have had at Nike and the amazing team I have had the privilege to work with. I am proud of what we have accomplished together, and I am excited to see where the brand goes from here.”

Nike’s CEO, John Donahoe, also praised Faris for his contributions, saying, “Ron has been an integral part of Nike’s success, and we are grateful for his leadership and vision. He has left a lasting impact on the brand, and we wish him all the best in his future endeavors.”

Faris’ departure marks the end of an era at Nike, but it also opens up new opportunities for the brand to continue to innovate and grow. With his departure, Faris leaves behind a team that is well-equipped to carry on his legacy and take Nike to new heights.

In conclusion, Ron Faris’ nine years at Nike have been nothing short of remarkable. His leadership, vision, and passion for innovation have helped the brand become a global leader in the sports industry. His departure may be bittersweet, but his contributions will continue to inspire and motivate the team at Nike for years to come. We wish him all the best in his future endeavors and thank him for his invaluable contributions to the brand.