Italian fashion label, Giuliva Heritage, is quickly becoming a must-have brand in the fashion world. The brand’s cofounders, Gerardo Cavaliere and Margherita Cardelli, have gained recognition for their unique approach to creating beautifully tailored womenswear with a feminine and nonchalant touch. They have managed to capture the essence of Italian craftsmanship and create a wardrobe that is perfect for getaways to the countryside.
The story of Giuliva Heritage began in the quaint Italian town of Rome, where Gerardo and Margherita met and fell in love. Both passionate about Italian tailoring, they decided to start a brand that would embody their love for fashion and their heritage. With a strong focus on traditional techniques, the brand brings a fresh and modern twist to classic Italian style.
The brand’s name, Giuliva, is derived from an Etruscan coin from 300 BC. This is a nod to the brand’s roots and the inspiration behind their timeless designs. Each piece is carefully crafted with attention to detail, staying true to the Italian tradition of quality and elegance.
The brand’s cofounders, Gerardo and Margherita, have a unique approach to design. They are inspired by the effortless and nonchalant style of Italian women and this is reflected in their collections. The pieces are designed to be versatile and easy to wear, making them perfect for any occasion. They are a blend of feminine and masculine elements, creating a balance that is both sophisticated and modern.
One of the key elements of Giuliva Heritage’s aesthetic is the use of high-quality fabrics. The brand carefully sources the finest materials from Italian mills, ensuring that every piece is of the highest quality. Their garments are made to last, and with each wear, they only get better with age. This focus on quality over quantity goes hand in hand with the brand’s commitment to sustainability. They believe in creating pieces that will withstand the test of time, rather than contributing to the fast fashion industry.
Giuliva Heritage’s latest collection, titled “Getaway”, is a celebration of summer and the countryside. Gerardo and Margherita’s vision for this collection was to create a wardrobe that evokes a sense of escape and tranquility. The pieces are effortless and relaxed, perfect for a weekend getaway to a countryside villa or a charming seaside town. From linen jumpsuits to flowy dresses, the collection is filled with versatile pieces that can be styled in multiple ways. The color palette is inspired by the Italian countryside, with warm earthy tones and pops of vibrant colors. It is a collection that exudes the carefree and easy-going spirit of Italian summers.
The “Getaway” collection perfectly encapsulates the brand’s ethos of creating timeless and effortless pieces for modern women. The pieces are designed to be worn on multiple occasions, making them not only a wardrobe staple but also a great investment. Giuliva Heritage’s aesthetic is a celebration of Italian craftsmanship and culture, and it has gained a cult following among fashion enthusiasts and celebrities alike.
In a world of fast fashion and mass production, Giuliva Heritage stands out for its dedication to creating pieces that are both beautiful and sustainable. Gerardo and Margherita have poured their vision of feminine and nonchalant tailoring into every garment, making Giuliva Heritage a brand that truly captures the spirit of Italian fashion. With each collection, they continue to redefine classic Italian style, making it relevant and modern for the contemporary woman. It is no wonder that Giuliva Heritage has captured the hearts of fashion lovers around the world, and we can’t wait to see what Gerardo and Margherita have in store for us in the future.
