Italian luxury brand, Prada, is making headlines once again with their latest campaign photographed by renowned photographer Oliver Hadlee Pearch. The campaign features a star-studded cast of brand ambassadors and notable figures from the world of art, architecture, and fashion.
The campaign, titled “What is Prada?”, is a celebration of the brand’s heritage and its constant evolution in the ever-changing world of fashion. It captures the essence of Prada’s identity and its commitment to innovation and creativity.
The campaign stars Chinese comedienne and actress Jia Ling, who has taken the Chinese entertainment industry by storm with her unique sense of humor and relatable personality. She is joined by heartthrob actor Li Xian, who has gained a huge following for his roles in popular TV dramas and films. Both Jia Ling and Li Xian embody the modern and dynamic spirit of Prada.
Also featured in the campaign is Chinese Olympic gold medalist and table tennis champion Ma Long, who represents the brand’s dedication to excellence and perseverance. Alongside him is renowned actress and model Ma Yili, known for her elegant and sophisticated style. The campaign also includes rising star and model Yang Shuyu, who brings a fresh and youthful energy to the campaign.
But the star-studded cast doesn’t end there. The campaign also features art historian Wu Hung, who brings a deep understanding and appreciation for the intersection of art and fashion. Artists Peng Wei and Zhang Enli also lend their creative vision to the campaign, showcasing the brand’s connection to the world of art.
Architect Rossana Hu, known for her innovative and boundary-pushing designs, adds a touch of architectural flair to the campaign. And last but not least, models Du Juan, Ju Xiaowen, and Zhao Lei bring their unique and diverse perspectives to the campaign, reflecting the brand’s commitment to inclusivity and diversity.
The campaign, shot in a minimalistic and modern setting, captures the essence of Prada’s aesthetic with its clean lines and bold colors. Each individual in the campaign is styled in Prada’s latest collection, showcasing the brand’s impeccable craftsmanship and attention to detail.
Prada’s “What is Prada?” campaign not only showcases the brand’s latest collection but also celebrates the diverse and dynamic individuals who embody the brand’s values. With its star-studded cast and visually stunning imagery, the campaign is a true reflection of Prada’s timeless elegance and modern sensibility.
Prada has always been at the forefront of the fashion industry, constantly pushing boundaries and redefining what luxury means. With this latest campaign, the brand continues to inspire and captivate audiences with its innovative and bold approach to fashion.
The campaign will be featured across various platforms, including print, digital, and social media, making it accessible to a global audience. So keep an eye out for Prada’s “What is Prada?” campaign, and get ready to be inspired by the brand’s unique vision and the diverse individuals who represent it.
