Dior is bringing the swinging ’60s back to Harrods with a summer pop-up store that is sure to delight fashion enthusiasts. The luxury fashion brand is celebrating Harrods’ 175 years in business with a special themed pop-up that will transport visitors back in time to the iconic era of the 1960s.
Located in the prestigious Knightsbridge store, the Dior pop-up is a must-visit for anyone looking to add a touch of retro glamour to their wardrobe. The theme of the pop-up is inspired by the ’60s fashion, a decade known for its bold and daring styles that continue to influence the fashion world today.
The pop-up will feature a curated selection of Dior’s latest collections, including the exclusive Miss Dior and Book Tote bags. These limited edition bags have been designed specifically for the Harrods pop-up and are a true collector’s item for any fashion lover. The Miss Dior bag, with its classic silhouette and elegant design, is a nod to the iconic New Look that Dior himself introduced in the ’50s. The Book Tote, on the other hand, is a modern take on the classic tote bag and is perfect for carrying all your essentials in style.
But the pop-up is not just about shopping. It is an immersive experience that will transport visitors to the vibrant and exciting world of the ’60s. The interior of the pop-up is designed to reflect the spirit of the era, with colorful psychedelic patterns, retro furniture, and vintage posters adorning the walls. Visitors will feel like they have stepped into a time machine and are now in the heart of the ’60s fashion scene.
In addition to the exclusive bags, the pop-up will also feature a range of ready-to-wear pieces, accessories, and footwear from Dior’s latest collections. Visitors can expect to find bold prints, vibrant colors, and playful silhouettes that are synonymous with the ’60s fashion.
But that’s not all. The pop-up will also offer a personalized shopping experience for customers. Visitors can book an appointment with a Dior stylist who will help them create their own ’60s-inspired look. From head-to-toe outfits to statement accessories, the stylist will assist customers in finding the perfect pieces to channel their inner ’60s fashion icon.
The Dior pop-up at Harrods is a celebration of both fashion and history. It is a tribute to Harrods’ 175 years in business and a nod to the iconic fashion era of the ’60s. It is a perfect combination of luxury, style, and nostalgia, making it a must-visit destination for fashion enthusiasts and history buffs alike.
The pop-up will be open throughout the summer, so make sure to visit Harrods and experience the magic of the ’60s with Dior. This is a unique opportunity to add a touch of retro glamour to your wardrobe and celebrate the rich history of both Dior and Harrods. So mark your calendars and get ready to swing into summer with Dior at Harrods.