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AWARD TIME: Actress Yara Shahidi will be the 18th recipient of the annual WIF Max Mara Face of the Future Award, to be presented during the 2023 WIF Honors on Nov. 30, which this year marks its 50th anniversary.

Shahidi will attend the Max Mara spring 2024 show in Milan on Thursday.

Maria Giulia Prezioso Maramotti, Max Mara’s global brand ambassador, praised Shahidi’s “outstanding work, both on- and off-screen,” describing it as “an incredible inspiration.”

She said that, “as a brand we are extremely proud to be associated with a talented artist, a successful entrepreneur, an accomplished activist, and a graceful ambassador for culture at such a deep and honest level. She is an exceptional ambassador for all the messages that we strive to send to women in our community.”

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