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Johan Svensson Unveils His First Look for & Other Stories

LONDON — Florals, leather, fringes and slits — this is magazine veteran Johan Svensson’s vision for the H&M-owned brand & Other Stories.

It was revealed last year that he would be taking on the role of head of brand identity and creation at the brand.

His debut fall 2023 campaign features British actress Nell Tiger Free and is accompanied by a special short film and campaign image. In the video, she wakes up in bed wearing a white shirt that turns into a strapless bodice as she hovers throughout her house and into an enchanted room filled with plants, a chandelier and water that she walks on.

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